Press Release

IRVINE , CA – 9 January 08 –MyNutritionStore.com takes another step in helping health and fitness professionals help America to become fitter in the Lead America to Wellness Campaign.

MyNutritionStore.com has come together with five leading health and fitness gurus in this campaign that will help people feel a real difference in 2008 by helping in the further development of the fitness industry.

The seven key tenets of the campaign include:

1. Share Knowledge - Grow professionally while helping others

2. Nurture Clients - Optimize client satisfaction and retention

3. Motivate Each Other - Identify goals and get feedback

4. Join Together - Make our voices heard

5. Collaborate for Growth - Expand your network

6. Break New Ground - Move the industry ahead

7. Prosper Financially - Be rewarded for the good you do

The synergistic team of fitness gurus dedicated to this effort include:

1. Michael George (http://www.michaelgeorge.com )
Personal trainer to the stars

2. Kelli Calabrese (http://www.kellicalabrese.com )
20 -year Fitness Industry Leader, Author, Editor, & Entrepreneurial Counselor

3. John Spencer Ellis (http://www.johnspencerellis.com )
America ’s Leading Expert on Fitness, Personal Development, and Healthy Living

4. Tom Perkins (http://www.fitnessbusinessresources.com )
Chief Fitness Business Coach/Advisor & Certified Personal Trainer

5. Nicki Anderson (http://www.realityfitness.com/nicki )
Professional Fitness Speaker, Author, & Columnist